Amazon Creatives Assigner
Map Creative IDs to Amazon Line Items using matching rules.
Upload Files & Settings
Upload the required files, configure options, then run the assignment.
How It Works
This tool assigns Creative IDs to Amazon Line Items using flexible pattern-based matching rules. You define text patterns that link CM360 placements to Amazon line items. The tool scans placement names for matching patterns, collects the Creative IDs, and writes them into the Amazon export file.
Creative Tags After Amazon Upload
Export from Campaign Manager 360 after uploading creatives to Amazon. Contains the "Tags" sheet with placement names and Creative IDs.
How It's Used
The tool scans each Placement Name for patterns defined in the "Tags" column of the Matching Rules. When a pattern is found, the Creative ID is collected for that rule.
Amazon Lines Settings Export
Settings export from Amazon DSP containing line items. Uses the DISPLAY or VIDEO LINE ITEMS sheet based on your selection.
How It's Used
This is the target file. Each Line name is scanned for patterns from the "Lines" column. When matched, all collected Creative IDs from that rule are written into the Creative ID column.
Matching Rules
Excel file you create with pattern rules. Use the template to get started.
Download Matching Rules Template →
How It's Used
Defines the pattern mappings. The "Tags" column contains patterns to match in CM360 placement names, and the "Lines" column contains patterns to match in Amazon line names. Rows with matching patterns are linked together.
Accepts: .xls,.xlsx
Accepts: .xls,.xlsx
Accepts: .xls,.xlsx